Digital PR is a great way to help you build your online presence and gain backlinks for your website. When we talk about digital PR we incorporate outbound and inbound together to make your business successful by pushing your messages out there to journalists or potential customers so that it goes out and hopefully reaches as many people as possible while also pulling the right people in with relevant messages that they find on their own and choose to consume of their own will whenever they decide to.
In order to stay relevant and manage to break through this constant fight for attention in a world where consumers have become far more sophisticated, educated and guarded with devices, our digital PR strategist will assist you out in building your media relations. Don’t chase journalists. Give them a reason to chase you or the business you represent.
We take on your product, extract and package your story the world needs to hear, and position you for crowdfunding success.
When it comes to research and reports instead of offering them as a hyperlink for free, let us create for you a landing page where you ask people to fill out a form with their name, email address, company, and only those who fill this out, can get the report. This way you don't give away valuable pieces of content for free, but you exchange them for direct contact details that you can use to engage with these people further as they've clearly shown interest.
By writing posts on relevant online magazines or blogs that are of interest to your business. We will help you achieve more reach and audience attention, and most importantly get some link building. This authoritative website link building is extremely important for SEO and getting your page higher in search results.
Interactive content is growing in importance so now is the time to repurpose all that materials and collateral you already have for the online world. Let us turn those brochures and catalogues into infographics and PDFs on your landing pages in your inbound PR newsroom.